NEW JERSEY ECONOMIC DEVELOPMENT AUTHORITY REQUEST FOR QUALIFICATIONS FOR MARKETING CONSULTING SERVICES (Reference RFQ #2026-RFQ-284) ADDENDUM #3 Date: October 2, 2026 The following constitutes an Addendum, which can be a Clarification and/or Modification to the abovereferenced solicitation. This Addendum is divided as follows: Part 1: Answers to Questions Submitted Part 2: Additions, Deletions, Clarifications and Modifications to the RFQ NOTICE TO BIDDERS Bidders are encouraged to review Question/Answer #179 and revised RFQ Section 4.1 for clarification of the use of hyper links and URL’s in a Bidder’s Technical Proposal submission Part 1: Answers to Questions Submitted No. Question Answer Section 1 specific questions: 1. From section 1.3.6.1 (page 6) - Electronic Qualification Submission (Strongly Preferred) - To confirm, only electronic copies of our submission are required? 2. Page 4, Section 1.1, and pages 15–18, Section 3.1: May a bidder submit qualifications for a subset of the four marketing-consulting service categories, or must every bidder demonstrate capability and provide pricing across all four categories, including Media Planning/Buying? While it is strongly preferred that proposals be submitted electronically, they may be submitted either electronically or in hard copy. Please review and comply with RFQ Section 1.3.6.1 and RFQ Section 1.3.6.2 for electronic submission. Please review and comply with RFQ Section 1.3.6.3 for hard copy submission. While Bidders are not required to provide all of the services outlined in Section 1.1, Purpose and Intent as well as Section 3.0, Scope of Work, Bidders should note that proposals will be evaluated and ranked (emphasis added) on the Bidders demonstrated ability to successfully complete the work outlined in Section 3.0, Scope of Work. This includes all services listed. As such, per Section 6.7.1, Qualifications/Experience Evaluation Criteria, proposals will be evaluated and ranked on “The Bidders demonstration that the Bidder REV. 05/19/2021 3. 4. 5. 6. 7. Section 1.1, Purpose and Intent (p. 4) The RFQ describes four service categories: Creative Development, Media Planning/Buying, Press Outreach/Stakeholder Engagement, and Special Projects/Initiatives.
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